How America got hooked on a deadly drug
Fierce Health,
A long history of marketing tactics for oxycontin set the stage for a crisis of abuse of that drug.
A long history of marketing tactics for oxycontin set the stage for a crisis of abuse of that drug.
Purdue Pharma left almost nothing to chance in its whirlwind marketing of its new painkiller OxyContin.
Purdue Pharma left almost nothing to chance in its whirlwind marketing of its new painkiller OxyContin.
An inside look at how Purdue Pharma pushed OxyContin despite risks of addiction and fatalities.
In May 2000, Purdue’s hope to conquer the arthritis market hit a snag when the FDA criticized an ad for OxyContin in the New…
Kaiser Health News (KHN) is a nonprofit news service covering health issues. An inside look at how Purdue Pharma pushed…
Purdue Pharma left almost nothing to chance in its whirlwind marketing of its new painkiller OxyContin.
Purdue Pharma left almost nothing to chance in its whirlwind marketing of its new painkiller OxyContin.
An inside look at how Purdue Pharma pushed OxyContin despite risks of addiction and fatalities.
(Maria Fabrizio for KHN) [partner-box]Purdue Pharma left almost nothing to chance in its whirlwind marketing of its new…
Purdue Pharma left almost nothing to chance in its whirlwind marketing of its new painkiller OxyContin.